Garden Center Rate Card
2018 Print
| Size | Rates |
|---|---|
| Full Page | $1,180 net |
| 1/2 Standard | $660 net |
Mechanical Requirements: Saddle stitched, three columns to a page. Paper stock: Machine coated, 50-lb. body with 100-lb. cover. Colors available: matched, 4-color process (AAAA-MPA). Trim size 77/8" x 101/2".
Digital Files and Specifications For Print: High-resolution press-ready PDFs are the preferred medium for advertiser-supplied, printed ad materials. Ads can be submitted via FTP upload.
Special Regional and Demographic Advertising Rates: Contact the publisher or your advertising representative regarding regional rates and mechanical requirements.
Ad Sizes (Non-Bleed)
| Specifications | Width | Depth |
|---|---|---|
| Full Page (non-bleed) | 7" | 10" |
| 2/3 Page | 4 1/2" | 10" |
| 1/2 Page Island | 4 1/2" | 7 1/2" |
| 1/2 Page Horizontal | 7" | 4 7/8" |
| 1/2 Page Vertical | 3 3/8" | 10" |
2018 Interactive
| Web Advertising | Pixels | Month | Units available | View Ad Unit |
|---|---|---|---|---|
| Leaderboard | 728x90 | $650 | 6 |  |
| Prime-Plus Square | 300x250 | $480 | 10 | |
| Prime Tower | 300x600 | $1,250 | 5 | |
| Lightbox | 500x500 | $3,500 | Exclusive | |
| Category In-Line | 300x250 | $1,250 | Exclusive | |
| E-Newsletters | Pixels | 1x | 12x | 24x | 52x | View Ad Unit |
|---|---|---|---|---|---|---|
| Prime-Plus Top | 300x250 | $535 | $506 | $477 | $460 | |
| Prime-Plus Middle | 300x250 | $523 | $483 | $460 | $437 | |
| Bottom Leaderboard | 728x90 | $460 | $437 | $414 | $385 | |
| Sponsored Feature | 360x180 | $1,035 | |